Chowking Marks 40 Delicious Years with First-Ever Chow Fun Run at SM Mall of Asia

This October, Chowking celebrates four decades of bringing Filipinos together over Chinese and Filipino flavors by inviting everyone to lace up and join the Chow Fun Run 2025—an event that promises to be A Run To Remember.

Happening on October 11, 2025, at the SM Mall of Asia Complex, the Chow Fun Run is more than just a race—it’s a joyful celebration of community, good food, and cherished memories. In line with Chowking’s 40th anniversary, the event embodies the brand’s commitment to staying the best version of itself while honoring the moments that have shaped generations of loyal customers.

“With the Chow Fun Run, we want to remind everyone that life isn’t a sprint or a marathon and this is more than just a race—it’s a celebration of life’s moments, big and small, meant to be savored every step of the way. Parang Chowking—‘di kailangang magmadali. Because just like our food, it’s the journey, the laughter, and the memories you make along the run that truly matter.”

Open to participants of all ages, the run offers multiple distances: a 1K Kiddie Run, 3K, 5K, 10K, and a Virtual Run option so that everyone can take part, wherever they are.

After crossing the finish line, participants can look forward to an unforgettable post-run celebration featuring Chowking’s best-loved meals, free product sampling, live performances, commemorative merchandise, and dedicated photo zones that pay tribute to the brand’s rich 40-year history.

Rooted in the message “Chowrap ulit-ulitin—40 years na, 40 years pa!” The event invites everyone to create new core memories while honoring the flavors and moments that have made Chowking a staple of Filipino life.